論考

Thesis

月例報告

中国における経済社会の状況及び観光政策の状況を1カ月間調査し、下記のオピニオンを作成したので、報告する。今後、この方向で研究を深めて行きたい。

                 記 For peace of Asia, Japan sould support tourism of China      by Koya Takahashi

The global tourist trade has been increasing by 13 per cent per year for adecade. In 1993, tourist arrivals of the whole country reached about 500 million,and tourism receipts Cカ the whole country reached about $324 billion (based on World Tourisim Organization). It became one of the export-oriented industry which earns more foreign exchange than the aute and oil industries in the world economy.

China is one of the countries which have the longest histry ,the widest territory and the most abundant nature in the world. Boasting such rich tourism resources as well as large domestic and international marcket, China has huge potential in developing tourism.

Tourist trades should include the services of visiting, entertainment and purchasing. But in China, some noted sites of interest make profits only by charging entrance fees. A foreign tourist spends $300 on average when travellingin China, about $1,000 in Singapore, Hong Kong, Malaysia, Thailand and Japan, and $2,000 to $3,000 in Western Europe.

Natinal Tourism Administration of China recently desided ‘1997 China International Tourism Year’, every year desides the tourism theme and promote the development of tourism. The tourism theme of 1995 is ‘the Year of Race'(1993:Nature, 1994:Culture, 1996:Resort). China has about 55 minority races. Every race has original culture. As the tourism resource, China government tries to make the most of these various races. But this program does not obtain goodresults yet. This is becouse China government shorts the knowledge how to promote the development of tourism ,and shorts money for development.

Poor management and services of China’s tourism have not only curbed the increase of the income, but also disappointed many tourists. And for the solution of environmental pollution, the development of tourism is very important. Moreover for improvement of Chinese hospitarity and manner, the role of tourism is very important. The travelling over the border between nationand nation lead to the peace of Asia and the world.

To accelerate the development of tourism, purchasing by tourists should be encouraged greatly. The production of a variety of souvenir goods with high artistic and utility values should be boosted. The quarity of service of tourismshould be improved, for example, the service of hotels, restaurants, stores and so on. To tap the huge potential of the domestic market, medium-and budget-standard hotels, restaurants,and chain stores serving fast food should be available around sites of tourist interest.

For solving the environmental pollution and ensuring the stability of economy and society of China, Japan should support China’s trial of the development of tourism, cooperating with advanced nations of tourism in Asia, for example,Singapore, Hong Kong, Malaysia, Thailand etc.

以上がオピニオンの要約であるが、この本体をジャパンタイムスに、そして東南アジア版に書き換えたものをストレイツタイムス及びニュ-ストレイツタイムスに投稿した。

                    湿った梅雨の風が吹き込む茅ヶ崎の寮にて

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高橋幸也の論考

Thesis

Koya Takahashi

高橋幸也

第15期

高橋 幸也

たかはし・こうや

Executive Vice President, Panasonic Energy of North America

Mission

企業経営、管理会計、ファイナンス、国際経済

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